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Case Study: Strategic Planning for a Commercial Janitorial Service Business

Writer: Miranda KishelMiranda Kishel
commercial cleaning business

Client Background

A commercial janitorial service that had grown rapidly was struggling with operational inefficiencies. The owner wanted a strategic plan to improve profitability, streamline operations, and scale the business sustainably. The client hired Development Theory to help with strategic planning for a commercial janitorial service business.


The Challenge

  • Scaling Issues: Business growth led to operational bottlenecks.

  • High Employee Turnover: Lack of structured training and retention strategies.

  • Inconsistent Pricing: Contracts were priced inconsistently, impacting profit margins.

  • Limited Administrative Efficiency: Manual scheduling and billing created cash flow delays.


Our Approach

  1. Profitability Analysis: Identified unprofitable contracts and suggested pricing adjustments.

  2. Process Automation: Implemented automated scheduling, invoicing, and payroll systems.

  3. Employee Training Program: Developed a structured onboarding plan to reduce turnover.

  4. Marketing & Sales Strategy: Identified new target markets for expansion.

  5. Long-Term Growth Plan: Created a 3-year strategic roadmap outlining hiring, marketing, and operational improvements.


The Solution

  • Standardized contract pricing, ensuring consistent profitability.

  • Implemented an automated administrative system, cutting billing time in half.

  • Reduced employee turnover by 30%, thanks to structured training programs.

  • Launched a targeted sales campaign, increasing contract acquisition.


Results & Impact

  • Revenue increased by 22% within the first year.

  • Billing accuracy improved by 90%, reducing cash flow issues.

  • Operational efficiency increased, allowing the owner to focus on business development.

  • Positioned the business for sustainable growth, with plans to expand into new markets.


Client Feedback

"I was stuck in the day-to-day of my business, but this strategic plan helped me streamline operations and focus on growth. It was a game-changer!"


Development Theory Can Help Business Owners Like You

Running a business without a clear plan is like driving without a roadmap—you might get somewhere, but will it be where you want to go? Our Strategic Planning Services at Development Theory help business owners create a step-by-step growth strategy, align their financial and operational goals, and build a long-term vision for success. Whether you're preparing for expansion, improving efficiency, or positioning your business for future sale, a well-structured strategic plan gives you the clarity and direction to make smarter decisions. The best time to plan for success is now—let’s get started!


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